Job Description
Position: SEO Specialist for Google Ads
Number of hours: TBD (Project Based)
Schedule: TBD
Responsibilities
SEO
- Conduct keyword research, competitive analysis, and identify growth opportunities.
- Optimize website content, metadata, and on-page elements to improve organic ranking.
- Collaborate with content teams to ensure SEO best practices are implemented in all new content.
- Monitor and analyze SEO performance using tools like Google Search Console, Google Analytics, and SEMrush/Ahrefs.
- Develop and manage link-building strategies and technical SEO improvements.
- Track organic traffic, page performance, and ranking movements to provide actionable insights.
Google Ads
- Plan, launch, and optimize Google Search, Display, Shopping, and Video ad campaigns.
- Perform keyword and audience targeting to improve ad relevance and performance.
Monitor dai...