Job Description
6 months contract
$60-64/hr W2
Onsite NYC
The Advertising & Partnerships Insights & Measurement team is seeking a Manager (full-time contractor) to join our growing Campaign Insights team. We are a strategically orientated group that partners with agencies and clients to measure the effectiveness of advertiser campaigns and sponsorships across content, platforms and properties. We provide insights to our clients about how their campaign performed across the purchase funnel (including perceptual KPIs like awareness and consideration as well as behavioral KPIs like site traffic or sales impact).
We answer key questions including: How did advertising with the firm deliver on KPIs and help solve the client's business challenges? Which company content or property or platform was the most effective? What best practices from all measurement projects can be leveraged to maximize the effectiveness of future campaigns?
The Man...
$60-64/hr W2
Onsite NYC
The Advertising & Partnerships Insights & Measurement team is seeking a Manager (full-time contractor) to join our growing Campaign Insights team. We are a strategically orientated group that partners with agencies and clients to measure the effectiveness of advertiser campaigns and sponsorships across content, platforms and properties. We provide insights to our clients about how their campaign performed across the purchase funnel (including perceptual KPIs like awareness and consideration as well as behavioral KPIs like site traffic or sales impact).
We answer key questions including: How did advertising with the firm deliver on KPIs and help solve the client's business challenges? Which company content or property or platform was the most effective? What best practices from all measurement projects can be leveraged to maximize the effectiveness of future campaigns?
The Man...