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Full-Time Opportunity: This is a permanent, full-time position with a competitive package and real career growth potential.
Job Description
Responsibilities
- Lead Role Overview: the AJO Lead is responsible for designing, governing, and delivering omnichannel customer journeys using Adobe Journey Optimizer, ensuring consistent, compliant, and personalized customer experiences.
- Design and implement event‑driven customer journeys across email, push, in‑app, and other channels.
- Define journey entry conditions, decisioning logic, and personalization rules.
- Establish governance standards, naming conventions, and best practices for journeys and campaigns.
- Plan and manage releases, deployments, and coordination with dependent teams.
- Provide functional leadership and guidance to AJO developers and QA resources.
Qualifications
- 7–10 years of experience in marketing automation or journey orchestration roles.
- Deep hands‑on expertise with Adobe Journey Optimizer.
- Strong understanding of customer lifecycle journeys in banking or ...