Job Description
What you will do
• Project Management
Develop end-to-end marcom project plans (, digital marketing campaigns,trade event presence, new collateral creation, etc.); understand project stages and interdependencies; meet schedule and budget requirements; and engage customers. This includes (but not limited to):
o Prepare project briefs with clear goals and deliverables
o Create compelling content in support of key messages
o Develop schedules with clear deliverables, deadlines and ownership
o Identify vendors to execute specific campaign activities (, social media posts, booth design,
hero image and tagline, etc.)
o Understand KPIs, measure campaign activity and adjust tactics as appropriate
• Digital Marketing
Plan and successfully deliver integrated digital marcom campaigns that utilize a mix of digital marketing channels to deliver customer engagement and leads. Channels include (but not lim...