Job Description
Overview We are looking for a Mid to Senior ASO Specialist with strong experience in mobile gaming to drive organic growth and improve app visibility across the Google Play Store and Apple App Store .
The role focuses on optimizing store performance through keyword strategy, creative optimization, experimentation, and data-driven decision-making to maximize installs and conversion rates.
Requirements / Skills & Tools 3–6+ years of experience in ASO or mobile growth marketing (gaming experience preferred) Strong understanding of App Store Optimization (ASO) principles and store ranking algorithms Hands-on experience with ASO tools such as: App Annie (data.ai) Sensor Tower Mobile Action ASOdesk Expertise in keyword research, metadata optimization, and localization Strong knowledge of app store creative optimization (icons, screenshots, preview videos) Experience with A/B testing and conversion rate optimization (CRO) Strong analytical skills using: Google...