Job Description
Job Responsibilities
- Creative Strategy & Concept Development
- Develop creative concepts and campaign narratives that support game launches, merchandising initiatives, guest engagement campaigns, and business priorities.
- Create storyboard, style frames, mood boards and creative briefs to communicate ideas effectively.
- Identify opportunities to elevate guest experiences through innovative content, visual storytelling and clear, expressing writing.
- Content Planning & Copy Writing
- Develop campaign messaging frameworks, headlines, key messages, and customer-facing communications.
- Ensure all content maintains a consistent tone, being guest centric and aligned with the Above Beyond brand.
- Review and refine content to ensure clarity, effectiveness and accuracy.
- Creative Production & Execution
- Work closely with designers, motion graphic artists and 3D animator...