Job Description
Job Summary
The B2B Sales Executive is responsible for identifying potential business clients, diagnosing their digital marketing bottlenecks, and presenting tailored growth strategies. This role acts as the bridge between a prospect's business goals and the agency's marketing execution, focusing on turning cold prospects into long-term, high-value agency partners.
Core Responsibilities:
Lead Generation & Prospecting (Outbound):
The B2B Sales Executive is responsible for identifying potential business clients, diagnosing their digital marketing bottlenecks, and presenting tailored growth strategies. This role acts as the bridge between a prospect's business goals and the agency's marketing execution, focusing on turning cold prospects into long-term, high-value agency partners.
Core Responsibilities:
Lead Generation & Prospecting (Outbound):
- Targeting High-Growth Accounts: Identify and research mid-market to enterprise businesses that have gaps in their digital footprint (e.g., poor search rankings, weak ad campaigns).
- Multi-Channel Outreach: Execute outbound prospecting via LinkedIn, cold email sequences, personalized video pitches (like Loom), and industry networking.
- Inbound Qualification: Rapidly follow up with and qualify warm inbound lead...