💼 Full-Time Position

Brand Analyst, Jolly Rancher Demand Creation Strategy

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The Hershey Company
📍 Hershey, PA, United States
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Location
Hershey, United States
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Posted
June 20, 2026
Type
Full-Time
🎯

Full-Time Opportunity: This is a permanent, full-time position with a competitive package and real career growth potential.

Job Description

*_Brand Analyst, Jolly Rancher Demand Creation Strategy_* * * The Sweets and Refreshment Demand Creation Strategy (DCS) team is responsible for driving innovation, brand strategy, and whitespace growth across Hershey’s sweets and refreshment categories. The team leads long-term growth for brands including Jolly Rancher, Twizzlers, Sour Strips, Ice Breakers, and Bubble Yum. This Brand Analyst will be specifically responsible for supporting Jolly Rancher Demand Creation Strategy on key projects, analyses, and business priorities. Their responsibilities will involve supporting Associate Brand Managers (ABMs) and Brand Managers (BMs) in strategic and day-to-day marketing work. This role offers a holistic introduction to marketing and the opportunity to build a diverse skill set The ideal candidate will be effective in the following areas from day one: * Project management: Assist in innovation project management (with BM and ABM) and collaborate with cross functional partners including R...