Job Description
Company Overview / Employee Value Proposition Founded in 1991, Crystal Jade is a Singapore-based culinary brand with MICHELIN one star (Singapore) and multiple MICHELIN Bib Gourmand awards (Hong Kong & Shanghai). Committed to preserving the rich traditions of Chinese cuisine, the group's portfolio of specialty dining concepts range from Fine Dining and Casual Dining restaurants to specialty bakeries. In 2014, L Catterton Asia, the private equity arm of LVMH Moët Hennessy - Louis Vuitton officiated a 90% stake buy in Crystal Jade. Later in June 2015, Standard Chartered Private Equity (SCPE) announced its investment in the group. Job Summary The Brand Development Manager/Assistant Manager will lead brand strategy, positioning, and creative development for Crystal Jade's fine dining and casual dining concepts, ensuring brand consistency, relevance, and long-term equity across all touchpoints. Responsibilities Lead the development and execution of brand strategies for assigned fine dining ...