Job Description
Monroe Consulting Group is recruiting on behalf of a leading producer of quality baked products in the country. Our client is seeking an experienced Brand Manager to lead brand strategy, drive growth, and strengthen brand equity across its product portfolio. Office is located in Quezon City
Key Responsibilities:
Develop and execute brand strategies and annual marketing plansLead integrated marketing campaigns across ATL, BTL, digital, and in-store channelsManage product lifecycle initiatives including NPDs, renovations, and SKU optimizationPartner with Sales and Trade Marketing to ensure strong in-market executionTrack brand performance, manage budgets, and drive ROI-focused marketing investmentsLead and develop the brand team and manage agency partnersQualifications:
Bachelor's degree in Marketing, Business, or related fieldMinimum 5 years of brand management experience in an FMCG compa...