Job Description
What are we looking for now?
A Brand Marketing Lead to take on a senior cross‑functional role at the heart of the Marketing department. Acting as the CMO’s primary execution partner, this individual will lead the end‑to‑end coordination of marketing initiatives across Acquisition, Retention (CRM & VIP), Design, Content, and Product teams. They will serve as the connective tissue that transforms marketing strategy into disciplined, on‑brand, and commercially effective campaigns – ensuring every player touchpoint reflects a cohesive brand identity while driving measurable business results.
What You’ll do:
Strategic Campaign Leadership
- Own the full marketing calendar: planning, briefing, and coordinating simultaneous campaigns across all channels and verticals.
- Translate CMO strategy and business objectives into actionable project roadmaps with clear timelines, owners, and KPIs.
- Coordinate kick‑o...