Chief Customer & D2C Proposition Officer

Chief Customer & D2C Proposition Officer Location: Grantham (Hybrid) Lead the Future of Customer Journey & Direct-to-Consumer Growth At PayPlan, were on a mission to transform how customers experience financial wellbeing. Were looking for a visionary Chief Customer & D2C Proposition Officer to shape and deliver a truly customer-led, digitally enabled direct-to-consumer (D2C) journeyfrom first interaction to lifelong engagement. Youll define and lead a single, integrated customer and D2C proposition strategy, ensuring every product, service and interaction is insight-led, seamless, commercially effective and aligned to strong customer outcomes. What youll be doing as Chief Customer & D2C Proposition Officer: Define and lead a unified customer and proposition strategy Elevate brand, narrative, and market positioning Use customer, market and commercial insight to drive decisions Design and optimise end-to-end customer journeys and propositions Own D2C performance (customer outcomes, reven...