Job Description
Remote, South Africa | Posted on 16/01/2026
This role exists to turn brand and SME insights into scalable, digitally optimised content that drives engagement, nurtures audiences and supports pipeline creation. Evolving from a traditional copywriting remit, the Content Specialist owns content planning, optimisation, distribution and performance, ensuring our client's insight travels further, works harder, and contributes directly to commercial outcomes.
Core Objectives – what does success from this role look like?
- Shift content from “created” to “activated” across CRM, email, LinkedIn and web
- Improve reach, engagement and nurture effectiveness without increasing content volume
- Reduce manual effort through automation, templates and AI-enabled workflows
- Support the journey from brand & engagement & pipeline
Key Responsibilities:
- Own the content calendar across brands and regions
- Translate bra...