Job Description
CRM and CRO Director (salary from £100,000)
12 month fixed term contract
Join our dynamic team on a fixed term contract, as the Director of CRM & CRO for an industry-leading media business driving some of the largest subscription businesses in the UK.
In this role, you will be responsible for overseeing the CRM/Customer Journeys team, setting strategy, fostering innovation, and implementing industry‑leading best practices to drive the end‑to‑end customer journey supporting subscription acquisition and retention, advertising revenues and traffic referrals through driving anonymous‑to‑known customers and deepening engagement. This highly collaborative role sits in a matrix organisation where you will partner with colleagues in different teams including Brand Owners and Product & Tech.
Strategic Leadership
- Set strategy for customer next best action including Anonymous‑to‑Known, Conversion to Paid, Up‑sell, ...