Job Description
CRM Campaign Manager
Toronto, hybrid
JOB PURPOSE
This role is part of the Global Studios team. We create emotive yet conversion‑focused ideas, products and campaigns at scale and speed. Our specialty is hyper‑personalised, digital communications that change perceptions, shape new behaviours, and shift market share for our clients. As a CRM Campaign Manager you will translate CRM and Digital Marketing strategy into concrete, scalable lifecycle programmes. You define what customers experience, when they experience it, and why, across the full customer lifecycle. This role will require adopting a customer‑centric approach while working cross‑functionally to develop, implement, and track the performance of CRM campaigns.
WHAT YOU’LL DO:
- Build & launch personalised customer experiences by creating and executing CRM campaigns
- Support audience segmentation and targeting efforts in partnership with various internal te...