Job Description
Mission
Drive impactful, culturally relevant brand and communication strategies that connect business objectives with audience needs. The mission of this role is to transform data, consumer insights, and market trends into innovative strategic directions that enhance brand positioning, accelerate business growth, and create meaningful engagement across channels.
Job Functions
Strategic Planning & Insights
- Develop and implement data-driven brand and communication strategies aligned with business goals.
- Conduct cultural and trend analysis to identify emerging opportunities.
- Translate complex market research, audience insights, and data analytics into actionable strategies.
- Define the best channels and media mix for each campaign based on category, audience, and business objectives.
Collaboration & Execution
- Work in close partnership with data teams, while collaborating cross-fu...