Job Description
Customer Segment Manager, AVP~VP, CBG-(WD81958)Develop differentiated value proposition in accordance to the Wealth Continuum framework and implement key strategies for HNW customer segments Conceptualize key initiatives to drive HNW customer acquisition in line with business goals Digital expertise on marketing and campaign/event by leverage on resourceful eco-partner channel for biz driven Improve collaboration with other business units and cross-market team to leverage synergies on key areas of customer acquisition and value proposition enhancement Conceptualize, develop and implement partnership programs to augment wealth value proposition and positioning vs competitors Analyze portfolio data and formulate strategies across customer segments to improve customer quality and loyalty Roll out strategic projects with AI, digital tool and data science to uplift HNW customer experience to drive b...
Principal Responsibilities