Job Description
Job Description
The role of Data Analyst will be to apply advanced data analytic tools (statistical modelling, visualisation, and marketing optimization) to solve complex problems, support decision making and design solutions for FairPrice. He/she will report to Head of Business Analytics.
Responsibilities Analyse business performance and trends to identify potential opportunities for sales growth This involves deep dive analysis to understand key drivers for sales and developing actionable recommendations for the business Identifying customer segments and understanding their buying behavior, demographics and life stage to develop strategies on how to engage different customer groups Measuring the effectiveness of pricing and promotion activities in stores Developing recommendations on how to use different promotion mechanics Uncover insights, both descriptive and predictive, for the end-to-end c...