💼 Full-Time Position

Decision Science - Market Mix Modeling

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Axtria - Ingenious Insights
📍 Bengaluru, Karnataka, India
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Location
Bengaluru, India
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Posted
June 04, 2026
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Type
Full-Time
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Full-Time Opportunity: This is a permanent, full-time position with a competitive package and real career growth potential.

Job Description

Job Title: - Senior Associate / Project Leader

Requisition ID: TBD

Job Location: -Gurgaon/Bangalore/Noida/Pune


Job Summary: - This role will be responsible for leading commercial analytics engagements in market mix analytics- build and lead market mix models for pharma companies to estimate the impact/effectiveness of individual channels and optimizing marketing activities.


Job Requirements: -


  • Overall, 2-6 years of rich experience in marketing analytics with 2+ years of good hands-on experience in Market Mix Modeling / Promo on Response Modeling / Test & Control
  • Proficiency in Statistical and Probabilistic methods such as multivariate regression, hierarchical modelling, Mixed Effect modelling, SVM, Decision-Trees, Random Forest, etc.
  • Hands-on experience in Python, and good PowerPoint skills.
  • Priority to the candidates with Marke ng Mix model...