Job Description
JOB DESCRIPTION
Job Title
Dental Professional Marketing Manager – Digital First EngagementJob Description
Dental Professional Marketing Manager – Digital‑First Engagement
About the role:
Drive a digital‑first professional engagement model for dental professionals in the Nordics.
Increase recommendation frequency, measured through MOAR and related indicators.
Make Philips easier and more relevant to engage with digitally.
Generate scalable learnings for DP digital engagement models.
Key responsibilities:
Strategy & Activation
Translate the WEU Professional Marketing strategy into a local Nordic digital-first activation plan
Define clear objectives, KPIs, and success criteria for the digital go-to-market
Balance speed of learning with professional credibility and compliance.
Digital Prof...