Job Description
Role Overview
- We are looking for a YouTube Specialist who can build and scale our financial education channel from scratch. This is a full-ownership role from strategy and scripting to production, publishing, and engagement.
- The candidate must understand financial content, compliance sensitivity, and YouTube growth mechanics.
- This is not just a content role. This is a growth engine role.
Key Responsibilities
1. Channel Strategy & Positioning
- Launch and structure the YouTube channel aligned with financial brand positioning
- Define content pillars (Bonds, Fixed Income, Investor Education, Product Explainers)
- Conduct keyword research for high-intent finance queries
- Identify content gaps from competitors
2. Financial Content Planning & Scripting
- Create monthly content calendars aligned with marketing goals...