Job Description
Experis is recruiting a Digital Marketing Analyst to join Natixis Portugal. This role focuses on analyzing and evaluating the performance of digital campaigns, providing actionable insights, supporting internal teams, and contributing to the optimization of digital marketing strategies.
Responsibilities
Conduct in-depth analyses of web data to evaluate the performance of digital campaigns.
Identify and interpret trends and patterns to support strategic decision-making.
Prepare regular performance reports and communicate key insights to stakeholders.
Utilize data visualization tools (e.g., Power BI) to present findings in a clear and actionable manner.
Provide first-level technical and functional support to users on digital analytics tools, including Adobe Analytics.
Train users on best practices for digital analysis and guide them in interpreting data.
Manage analytics a...