Job Description
Position
This role supports day-to-day digital marketing execution across email, landing pages, website updates, and reporting. You will work hands-on in HubSpot and WordPress to launch campaigns accurately, keep assets organized, and help improve conversion performance through testing and clean data practices.
Campaign Execution (HubSpot)
- Build and schedule email campaigns and simple drip sequences using approved messaging and templates
- Create and update lists and segments, apply suppression rules, and ensure clean audience targeting
- Quality-check emails and workflows (links, personalization, formatting, tracking, deliverability basics)
- Set up UTM tracking and apply consistent campaign naming conventions
Conversion Paths (Landing Pages, Forms, CTAs)
- Build landing pages, forms, and CTAs in HubSpot using templates and modules
- Maintain conversion paths (email or ads to landing ...