Job Description
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- Collaborate closely with clients and internal teams to develop brand positioning, digital campaign strategies, and content plans aligned with business objectives.
- Plan, execute, and optimize lead-generation strategies, supported by A/B testing, performance tracking, and data-driven insights.
- Manage daily social media activities by monitoring, engaging, and responding to audiences in a timely and professional manner, with a focus on nurturing leads and supporting sales conversion.
- Plan, manage, and optimize paid social and digital advertising campaigns, including Facebook Ads, Instagram Ads, and Google Ads , to maximize reach and ROI.
- Analyze campaign performance using analytics tools such as Meta (Facebook & Instagram) Insights, Google Analytics , and other relevant platforms; prepare performance reports and actionable recommendations.
- Create, curate, and manage engaging content (visuals, videos, ca...