Job Description
Role Overview
Own the end-to-end marketing campaigns engine—strategy, creative requests, execution, measurement, and iteration—to generate quality discovery calls for Sales. You’ll lead a two-person pod, coordinate with the Design team for social/video/reels/landing assets, and ensure rigorous attribution and reporting via in-house platform.
What You’ll Do
Strategy & Planning
- Design and manage multi-channel campaigns (LinkedIn outreach + ads, email funnels & nurture, landing pages, partnerships)
- Define ICPs, offers, messaging maps, and experiment/test hypotheses
Execution & Systems
- Launch and oversee LinkedIn sequences and GoHighLevel automations
- Maintain organized UTMs, campaign taxonomy & tracking
- Ensure seamless lead handoff into our in-house app / CRM
Creative Collaboration
- Lead creative briefs and SLAs with Design (social posts, reels, car...