Job Description
Challenge yourself with a Senior Lead Digital Marketing Manager role at Applied, focusing on Paid Media strategies. Enjoy a hybrid work model from Toronto or Atlanta while influencing marketing outcomes.
As part of the Digital Marketing team, you will lead the development of full-funnel paid media strategies. You'll be responsible for executing high-impact campaigns that enhance MQL quality and brand recognition, addressing performance challenges through data-driven insights and strategic decision-making.
Key Responsibilities:
• Own and evolve full-funnel paid media efforts
• Optimize PPC search strategies across multiple platforms
• Execute and manage paid social campaigns
• Launch CTV advertising programs to boost awareness
• Deliver performance insights through unified dashboards
Requirements:
• 10+ years of experience in digital marketing
• At least 7 years in B2B paid media strategies
• Solid ex...
As part of the Digital Marketing team, you will lead the development of full-funnel paid media strategies. You'll be responsible for executing high-impact campaigns that enhance MQL quality and brand recognition, addressing performance challenges through data-driven insights and strategic decision-making.
Key Responsibilities:
• Own and evolve full-funnel paid media efforts
• Optimize PPC search strategies across multiple platforms
• Execute and manage paid social campaigns
• Launch CTV advertising programs to boost awareness
• Deliver performance insights through unified dashboards
Requirements:
• 10+ years of experience in digital marketing
• At least 7 years in B2B paid media strategies
• Solid ex...