Job Description
Digital Marketing Specialist
Location: Remote Employment Type: Full-Time
Overview
We are looking for a proactive and strategic Digital Marketing Specialist to lead and execute the company's online marketing initiatives. This role focuses on managing and optimizing digital campaigns, developing marketing strategies, and ensuring seamless execution across channels from Google Ads to programmatic platforms and email marketing.
The ideal candidate is a self-starter who understands both the front-end (creative, messaging) and back-end (technical, analytics) sides of marketing operations, capable of driving measurable results.
Key Responsibilities
Digital Campaign Management
- Plan, set-up, and manage paid digital campaigns (Google Ads, programmatic, and other platforms).
- Monitor and optimize campaign performance, ensuring strong ROI and alignment with marketing goals.
- Handle all aspects of digital ca...