Job Description
About Boba
Over 2.5 million babies have been worn in our carriers. The original design of the wrap has not changed in 15 years—proof of a great concept. When we see a parent wearing their babe in one of our carriers, we know that Boba has helped forge a little link that brings two hearts together. Today, Boba has grown from a small, family‑run, shoestring operation to a global team dedicated to bringing that magical bond from our families to yours.
About the role
We are looking for a commercially minded e‑commerce professional with a passion for direct‑to‑consumer growth and customer retention. If you are excited about owning the full DTC experience — from optimising a seamless shopping journey to building email flows that convert and retain — this role will be a great fit for you.
The E‑commerce Lead role sits within the Creative department and reports to the Creative Director. You will take full ownership of Boba and Beco's DTC channels. This...