Job Description
Job Title: Email Automation Manager
Location: Cape Town (on site)
Department: Marketing
We are seeking a technical and strategic Email Automation Manager to own the architecture of our customer communication. You will be building sophisticated, data‑driven journeys that maximise both acquisition and retention. You will be responsible for the full lifecycle: from activating new users, to nurturing warm leads, to reactivating dormant contacts. You will ensure that our engagement platforms are fully integrated with our core systems to deliver hyper‑personalised experiences at scale.
Key Responsibilities Design, build, and manage complex automated workflows within our Customer Engagement Platform. Develop high‑converting nurture streams specifically tailored to key business verticals. Own the end‑to‑end customer journey, identifying friction points and implementing automated solutions to improve drop‑off rates. Develop onboarding sequences that rapidly c...