Job Description
A leading B2B lead generation agency operating on a retainer-based model is looking for a dedicated Email Marketing Manager with a strong focus on cold outbound emailing.
As an integral part of our team, you will be instrumental in expanding our email marketing initiatives, with a particular emphasis on crafting and optimizing outbound email strategies to connect with high-quality leads for both our agency and our clients.
Key Responsibilities:
Outbound Email Campaigns: Create, design, and implement effective cold outbound email campaigns using tools like Instantly and Apollo, ensuring they resonate with the target audience angenerate high-quality leads.Email Strategy Development: Develop comprehensive email marketing strategies, focusing on lead nurturing and conversion optimization.List Segmentation and Targeting: Segment email lists to deliver highly targeted and personalized messages, improving engageme...