Job Description
We're representing a leading organisation within the events, entertainment and live experiences sector that is looking to appoint an Email Marketing Specialist to join its growing marketing team in Abu Dhabi.
Reporting to the Senior Manager – CRM & Analytics , this role is ideal for someone who lives and breathes CRM, customer journeys, audience segmentation and email performance. You'll take ownership of developing and executing email campaigns that drive engagement, ticket sales, customer retention and commercial results across a portfolio of high-profile projects.
Key Responsibilities- Develop and execute email marketing strategies aligned to wider marketing objectives
- Plan, schedule and deliver promotional campaigns, newsletters and automated customer journeys
- Manage audience segmentation and database targeting to maximise engagement and conversions
- Create, build and deploy email campaigns using leading ESP platforms