Job Description
About the Company
At Birdman, we create plant‑based foods that support both people and the planet. Our mission is to make healthy, sustainable, and cruelty‑free lifestyles accessible through delicious, nutritious, and innovative products. We operate a Direct‑to‑Consumer business through Shopify in Mexico and the US.
Opportunity
We don't need someone to support ecommerce; we need someone who owns it. This role owns Shopify Mexico and US end‑to‑end. You sign the numbers: revenue, CVR, AOV, and CAC. You define the commercial strategy, execute it onsite, optimize conversion, and align paid media priorities with performance.
What you will own
- Shopify Mexico and US as a sales channel
- Revenue and conversion performance of D2C
- Pricing, promotions, bundles, and commercial calendar
- CRO and onsite experience
- Email and SMS flows and attributed revenue
- Alignment with performance and content f...