Job Description
Our client is a digital services provider operating within the iGaming field. Their CRM team is at the core of their growth, driving retention, engagement, and long-term success. As they expand their team they are looking for top talent to drive growth and optimize player journeys.
They are looking for an experienced Global CRM Manager to drive CRM strategy across multiple markets, owning the full player lifecycle and scaling retention performance globally. This role is based in Spain with relocation support provided.
Responsibilities
- Define and execute CRM strategy across multiple markets and products
- Own the full customer lifecycle: onboarding, engagement, retention, reactivation, and churn prevention
- Plan, launch, and optimize CRM campaigns across all channels (Email, SMS, Push, In-app)
- Drive segmentation and personalization strategies tailored to different markets and player behaviors
- Analyze CRM performa...