Job Description
Backed by Ford Motor Company, Michigan Central is a 30-acre innovation district in Detroit where people come together to build ideas that move the world forward. Now entering its next phase of growth, Michigan Central is seeking a Chief Brand Officer to build and scale a globally recognized brand and shape how Michigan Central shows up in the world.
The Chief Brand Officer has the opportunity to drive something new and unique at a place defining an entirely new model for innovation – and at the same time, leave a lasting mark on Detroit, a city increasingly taking the national spotlight at a pivotal moment in its evolution.
You'll be a key member of the executive team reporting to the CEO, leading the strategy, creative, and execution of communications, content, marketing, and brand experience.
Leadership +Strategy
+ Lead/oversee the full Brand Team and four key functions:
+ Comms: narrative, storytelling, PR
+ Content: how our comms and market...
The Chief Brand Officer has the opportunity to drive something new and unique at a place defining an entirely new model for innovation – and at the same time, leave a lasting mark on Detroit, a city increasingly taking the national spotlight at a pivotal moment in its evolution.
You'll be a key member of the executive team reporting to the CEO, leading the strategy, creative, and execution of communications, content, marketing, and brand experience.
Leadership +Strategy
+ Lead/oversee the full Brand Team and four key functions:
+ Comms: narrative, storytelling, PR
+ Content: how our comms and market...