Job Description
Head of Consumer Marketing (12 month FTC)
38201
Banbury
Temporary
Full time
Marketing
Responsibilities
- Lead the Retail Marketing team to deliver best-in-class multi-channel activities that support the Kärcher UK Retail business vision.
- Develop and translate long-term brand and category strategies (1, 3, and 5-year plans) into actionable marketing objectives across the consumer journey.
- Own key external relationships, specifically leading the media agency and overseeing PR, social, and influencer briefings.
- Manage the total annual marketing budget, ensuring all spend is tracked, resourced efficiently, and aligned with annual planning processes.
- Collaborate with internal stakeholders, including Sales, Product Management, and Global Head Office, to ensure brand compliance and strategic alignment.
- Drive a high-performance culture by mentorin...