Job Description
Responsible for defining, owning, and governing the Group’s corporate brand strategy to strengthen brand equity, trust, and long-term reputation across all stakeholder touchpoints. This role ensures the company’s brand clearly reflects its clean energy mission, sustainability leadership, and corporate values, while remaining consistent, credible, and compliant in a regulated and public-listed environment.
Key Responsibilities
1. Corporate Brand Strategy & Positioning
- Develop and lead the Group’s corporate brand strategy, positioning the company as a trusted clean energy leader.
- Define and articulate the brand purpose, narrative, values, and visual identity aligned with the company’s long-term strategy and ESG commitments.
- Ensure brand positioning supports investor confidence, stakeholder trust, and market differentiation.
2. Brand Governance & Consistency
- Own and enforce brand govern...