Job Description
Department: Growth
Reports to: Chief Growth Officer
Role Summary
The Head of Demand Generation owns Easygenerator’s end-to-end demand engine: paid acquisition, website, SEO/GEO, content, and conversion.
This role turns product positioning into high-performing demand programs that drive qualified pipeline, strengthen authority, and improve full-funnel conversion.
A commercially accountable leader, they combine editorial judgment, digital design understanding, and growth discipline to influence pipeline quality and revenue.
Why This Role Matters
This role ensures Easygenerator’s demand engine drives authority, supports enterprise sales, and delivers scalable, measurable pipeline growth.
Core Responsibilities
Demand Engine & Pipeline
Own paid, organic, website, and conversion channels.
Translate growth targets into clear priorities and roadmaps.
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