Job Description
The Head of Digital Marketing will lead Neuberger's digital marketing strategy with responsibility for the corporate website ecosystem, email marketing program, UX/UI standards, and SEO/GEO. Reporting to the Chief Marketing Officer, this leader will manage a team of digital contributors across digital operations, UI/UX design, email build, and website campaigns, partnering closely with Head of Client Coverage Technology. The role has a number of key responsibilities as detailed further below, all of which are being impacted by the evolution of LLMs and AI tools, and thus where leadership on this topic will be key to success.
**Key Responsibilities:**
**1. Digital Strategy**
Define and own the firm's digital marketing strategy: establish the vision, roadmap, and annual priorities across the website, email, and all external client-facing digital touchpoints. Drive the continuous optimization of the digital estate, ensuring all external client-facing digital tou...
**Key Responsibilities:**
**1. Digital Strategy**
Define and own the firm's digital marketing strategy: establish the vision, roadmap, and annual priorities across the website, email, and all external client-facing digital touchpoints. Drive the continuous optimization of the digital estate, ensuring all external client-facing digital tou...