Job Description
Role Details
Business, Location:
Marketing, China
Role:
Industry Segment Marketing Program Specialist - Materials & Semiconductor
Reports to:
Head of Marketing
Direct Reports:
None
Primary Purpose:
China Semi-Conductor & Materials Market analysis, identify key opportunities across Business Units inside Oxford Instruments. Align and collaborate with BU Marketing, Group Marketing, to develop related marketing programs align with industry strategies and work with local marketing communication team to maximize the leads generation result and return of marketing investment (ROMI). Another primary responsibility for this role is work closely with business units for the commercialization process for the NPI including alignment on the value proposition, commercial readiness and introduction plan deployment.
Key Responsibilities
Target market analysis, oppo...