Job Description
Job Title: Influencer Marketing Associate
Location: Gurgaon
Role Overview
We are looking for an Influencer Marketing Associate to drive creator collaborations and execute influencer-led campaigns across platforms such as Instagram, YouTube, and emerging channels. This role involves managing campaigns end-to-end, from influencer discovery to performance tracking, while building strong, long-term relationships with creators.
Key Responsibilities
- Identify, evaluate, and onboard relevant influencers aligned with the brand’s target audience across platforms.
- Manage end-to-end influencer campaigns including outreach, negotiations, briefing, coordination, content review, and approvals.
- Execute high-volume influencer collaborations (including regional and non-regional creators), targeting approximately 100 collaborations per month.
- Develop and execute creative campaign ideas aligned with product launches, marketing objectives, and brand p...