Job Description
Position Snapshot
Location: Head Office
Company: Nestlé Pakistan Ltd
Job Type: Full-time
Qualification: Minimum Bachelor’s Degree
Experience: Strong Media knowledge with a minimum of 10 to 15 years’ experience in Media/Digital agency management or equivalent position in FMCG.
Position Summary
Leads end‑to‑end integrated media strategy and partnerships to drive data‑led, high‑performance brand growth across all channels and touchpoints
A Day in the Life
- Lead Integrated media Planning and implementation across a portfolio of brands
- Work with Consumer Insights and agency partners to understand media research and apply real time learnings through automated marketing mix models.
- Define and track Media KPIs across all contact points — benchmarking buying performance and driving continuous improvement in efficiency and effectiveness
- Pr...