Job Description
Job Responsibility
- Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.) - Implement 360 communication plan and manage cross-functional and agencies - Monitor all brand activities are smoothly executed and aligned with brand strategy - Analyze market and consumer data to evaluate brand and campaign performance - Track and manage marketing spending of assigned projects - Work with cross functional team including Sales& Trade marketing and Agencies to ensure effective execution - Support team on promotions and brand campaigns to drive engagement
Job Qualification
- Degree in Marketing or related fields - Minimum 3 years experience in brand management (preferably FMCG or beverage) - Knowledge of basic 360 marketing communications and media management - Excellent communication with ability to engage cross functional teams effectively - Fluent i...