Job Description
Digital Marketing Specialist (SEO, AEO, GEO & Social Media)
We are looking for a skilled and strategic Digital Marketing Specialist to manage and grow our online presence. This role combines analytical thinking, creativity, and up-to-date knowledge of evolving digital ecosystems, including AI-driven search environments.
Key Responsibilities:
- Develop and execute SEO strategies to improve organic search rankings and website visibility
- Optimize content for AEO (Answer Engine Optimization), focusing on featured snippets and voice search
- Design and implement GEO (Generative Engine Optimization) strategies for AI-powered search engines
- Manage and grow social media channels, increasing engagement and brand awareness
- Plan, execute, and monitor digital campaigns (content marketing, paid advertising, etc.)
- Analyze performance data and KPIs to continuously optimize strategies
- Co...