Job Description
About the Team: The Data & Digital team distributes the South China Morning Post’s award-winning journalism across platforms and makes targeted recommendations to the newsroom to improve traffic, engagement and subscriptions.
Working closely with Editorial, Product and Audience teams, we turn complex quantitative and qualitative signals into clear direction for the newsroom, helping editors understand what content drives reader engagement, trust and loyalty.
You will work directly with a senior editorial analytics lead to turn data and AI outputs into concise, actionable insights for editors who may have limited business or analytics background, ensuring every deliverable is clear, practical and easy to act on.