Job Description
Job Purpose
Responsible for accelerating card velocity and enhancing portfolio profitability through comprehensive management of omnibus usage campaigns.
Key Responsibilities:
•Campaign Management & Execution- Leads the full campaign lifecycle—from brief writing, P&L preparation and internal approvals to technical setup and post-launch monitoring.
•Partner & Merchant Engagement- Negotiates with key merchant partners for co-marketing slots and develops sale or engagement events with partner merchants to promote and enhance customer engagement.
•Data Analysis & Reporting - Monitors daily/weekly campaign performance against projections.
•Stakeholder Coordination - Cascades campaign mechanics to relevant Departments to ensure a seamless customer experience
Job Requirements
·Experience: