Job Description
Lead Consultant, Data and Marketing Effectiveness page is loaded## Lead Consultant, Data and Marketing Effectivenesslocations: Singaporetime type: Full timeposted on: Posted Todayjob requisition id: R The purpose of this is role is to develop and deliver the reporting and analytics platform.**Job Description:**We're seeking an experienced, forward-thinking marketer who is not only well-versed in Marketing, MarTech, and data but also deeply understands how these elements converge to craft hyper-personalized customer experiences. The ideal candidate is, first and foremost, a marketer with a passion for strategy, who leverages MarTech and data as powerful enablers to drive efficiency and business outcomes.**Key Responsibilities*** **Campaign Optimization & Customer Journeys:** Design, develop, and optimize marketing campaigns and customer journeys by activating digital data across a range of MarTech platforms and omnichannel (O2O) strategies.* **MarTech Consultation:** Advise clie...