Job Description
Elevate the creative landscape as a Lead Creative Strategist with over five years of experience in high-performing ad campaigns. Drive autonomy in strategy development and mentorship within Meta's performance video ads ecosystem.
In this senior role, you will spearhead a team to optimize UGC-style creatives that transform DTC brands. Your leadership will guide strategic direction and ensure top-tier conversion rates through data-driven insights. Collaborate across teams to create an efficient workflow, ensuring timely execution of high-impact ads.
Key Responsibilities:
• Mentor and enhance team capabilities in scriptwriting and strategic thinking
• Develop direct response strategies for high-converting UGC scripts
• Analyze performance data to inform creative pivots
• Facilitate cross-functional collaboration with multiple teams
• Establish efficient workflows from ideation to execution
Requirements:
• 5+ years in performance creative strategy for Meta
• 1...
In this senior role, you will spearhead a team to optimize UGC-style creatives that transform DTC brands. Your leadership will guide strategic direction and ensure top-tier conversion rates through data-driven insights. Collaborate across teams to create an efficient workflow, ensuring timely execution of high-impact ads.
Key Responsibilities:
• Mentor and enhance team capabilities in scriptwriting and strategic thinking
• Develop direct response strategies for high-converting UGC scripts
• Analyze performance data to inform creative pivots
• Facilitate cross-functional collaboration with multiple teams
• Establish efficient workflows from ideation to execution
Requirements:
• 5+ years in performance creative strategy for Meta
• 1...