Job Description
Position: Lead Generation Specialist
Number of hours: TBD (Project Based)
Schedule: TBD
Responsibilities:
A. Lead Generation & Prospecting
- Source qualified leads through LinkedIn, email, referrals, and other online channels based on the company’s buyer persona.
- Identify new business opportunities, track prospect timelines, decision-makers, and intent signals.
- Maintain accurate records of interactions, qualifications, and opportunities in the company CRM.
- Conduct outreach via email, calls, and chats to engage leads and secure appointments.
- Schedule, confirm, and follow up on meetings with potential clients.
B. Email Marketing & Campaign Management
- Create, localize, and manage branded email marketing campaigns in alignment with company goals.
- Develop email templates and edit layouts based on client branding...