Job Description
Join our dynamic Marketing Operations team and become a key player in transforming data into valuable sales opportunities! We're looking for a Database Market Research Professional who can help us unlock the power of customer insights and drive our marketing initiatives forward.
What will you do:
- Drive lead management by capturing MarCom Program responses and qualifying targeted leads for sales team follow-up
- Expand our sales and marketing database through strategic customer exploration and lead generation
- Analyze customer data from various sources including sales transactions, loyalty programs, and customer service interactions
- Partner with database teams to develop effective data mining tools and enhance our customer segmentation capabilities
- Generate and deliver standard KPI reports to demonstrate program success and business impact
What will make you successful:
- Proven track record...