Job Description
Your mission
We're looking for a Local Marketing Manager to take full ownership of marketing across our French parks. You'll be the person who makes sure every park is visible, competitive, and generates leads locally — from Google Business Profile to OOH signage to local PR. This is a role for someone who likes owning the full stack: strategy, execution, and reporting.
You'll work closely with the Head of Marketing and commercial teams, but you'll have real autonomy over how you drive results on the ground.
- Brand & Local Presence — Own the local brand experience across all touchpoints: signage, OOH, in-park materials, and Google Business Profiles. Ensure everything is on-brand, accurate, and optimised
- Campaigns & Promotions — Plan and execute local campaigns tied to discount periods, occupancy targets, and seasonal demand. Track leads, CAC, and ROI
- New Park Launches — Lead go-to-market for new park openings: page setup, local ad...